Completed 2012-2013
Client Project
Created using:
- Illustrator
- Photoshop
- InDesign
I was the curator and license-holder of TEDxBerkeley from 2010 to 2013. The annual conference has featured over 3500 attendees from 16 countries and five continents, 1.5 million video views, and one video featured on TED.com. I have had the opportunity to work with over 50 high-profile speakers and performers, including top executives from Google, Autodesk, and Wired.
The event graphics consisted of 5 primary deliverables: an app, sponsorship deck, programs, flyers, and namebadges. The TEDxBerkeley app was created in partnership with AppBaker and Yeshua Adonai, while the program design was led by Brittany Cheng with small revisions made by me. I designed the sponsorship deck, flyers, and namebadges.
TED is an annual event where some of the world’s leading thinkers and doers are invited to share what they are most passionate about. “TED” stands for Technology, Entertainment, Design – three broad subject areas that are, collectively, shaping our future. In the spirit of ideas worth spreading, TEDx is a program of local, self organized events that bring people together to share a TED-like experience.